Choosing the Right TV: Superior Picture Quality and Value for Money
Discover the differences between OLED and LCD TVs, focusing on picture quality, technology, and cost. Learn how LCDs serve as a budget-friendly option with decent visuals, while OLED offers superior contrast and color but at a higher price. Understand the technological nuances to make an informed purchase decision suitable for your budget and entertainment needs.

In the evolving world of television technology, two dominant types compete for consumer attention: OLED and LCD displays. Both offer impressive visual features, yet they differ significantly in image quality. When OLED technology first emerged, its deep blacks and vibrant colors received widespread acclaim. However, traditional custom LCD TVs remained popular due to their richer image output and more affordable pricing compared to premium OLEDs. The market saw a price gap that made LCDs a more budget-friendly choice for many consumers.
Throughout the early 2000s, the competition mainly revolved around LED/LCD and plasma TVs, with cost often driving consumer decisions.
Today, plasma TVs are now mostly phased out, giving way to advanced technologies like OLED and QLED from Samsung. Custom TVs predominantly use LCD technology—common in LED and QLED displays. Unlike OLEDs, which illuminate each pixel individually, LCD screens depend on backlighting—commonly LED-based—to light up the display. LED technology, which stands for light-emitting diode, uses tiny solid-state devices that emit light when electrons move through semiconductors. As LCDs gained popularity, there was a shift from traditional backlit screens to LED-backlit models.
While LEDs are compact and capable of producing brightness levels suitable for large screens, they cannot serve as individual pixels due to their size. Instead, they function as backlight sources behind an LCD panel. Despite advancements like localized dimming to improve contrast, LED TVs often struggle with achieving true black levels and can suffer from light bleed—where bright areas cause a haze around darker regions. OLED TVs, with their self-illuminating pixels, naturally provide better contrast and deeper blacks but come at a higher cost. Unless OLED prices decrease significantly, many consumers seeking cost-effective yet high-quality visuals opt for LCD models. The choice ultimately depends on your budget and picture quality preferences, with LCDs offering a practical solution for those seeking good performance at an affordable price.