Guide to Choosing the Perfect Mascara for Your Eyes

Guide to Selecting the Ideal Mascara

Begin with an honest assessment of your lashes. Are they thin, short, or lacking volume? Identifying your specific needs helps you pick the best mascara to enhance your appearance. Whether you're preparing for a festive Halloween look or a glamorous New Year's celebration, explore top mascara options from 2017. Expert tips below will help you shop smart and pick products that suit your eye shape and style preferences.

Brush characteristics – The key to flawless application

Size and type – The wand's size and bristle material play vital roles.

Thick, dense brushes add volume, but consider your eye shape when selecting a wand. Long-bristled brushes enhance lash density without clumping. Smaller-bristled wands boost volume and are ideal for shorter lashes. Silicone or rubber brushes work well for fine, thin lashes, offering straight application. Medium-sized, densely packed wands with pointed tips are versatile for all eye shapes. Smaller brushes are recommended for those with smaller eyes.

Choose a formula that matches your needs: water-based for easy removal and comfort, gentle formulas for sensitive eyes, and thickening mascaras for bold, smoky looks. Water-soluble options avoid flaking and are suitable for special occasions, while thicker formulas help create dramatic effects daily or for evening events.

For color, classic black works universally, but color options are expanding. Match eye and iris color—purple complements hazel, green, or blue eyes; blue or green hues suit brown eyes. Consider your eye shape and desired effect when selecting shades for added flair.

Applying mascara correctly is key to achieving beautiful curls and volume. Use an eyelash curler before applying mascara for the best results. Lengthening formulas should be brushed in a windshield-wiper motion on upper and lower lashes. Allow each coat to dry before applying the next to prevent clumping and enhance separation, creating a fuller, more stunning look.

Remember, testing products before purchasing is wise since returns are often not allowed. Consult beauty experts at salons for personalized recommendations, then confidently apply your chosen mascara and make eye contact with confidence.