Top 10 Highest Earning Celebrities on Instagram

Instagram remains the premier platform for brands aiming to reach vast audiences through influencer collaborations. Influencers with massive followers command significant fees for brand endorsements. Here’s a look at the celebrities who earn the most on Instagram, based on their follower counts and endorsement deals.

Dwayne Johnson - @therock
Known as "The Rock," Dwayne Johnson is an actor, producer, and former wrestler. His impressive physique and action-packed roles make him ideal for fitness brands. With over 226 million followers, he earns about $1,015,000 per sponsored post from brands like ZOA Energy.

Kylie Jenner - @kyliejenner
The youngest member of the Kardashian-Jenner clan, Kylie Jenner, boasts approximately 223 million followers. Her collaborations with beauty and luxury fashion brands earn her around $986,000 per post, making her one of the top influencers.

Cristiano Ronaldo - @cristiano
The legendary footballer Cristiano Ronaldo commands a massive following of 273 million on Instagram. His brand partnerships with Nike and DAZN earn him roughly $889,000 per sponsored post.

Kim Kardashian - @kimkardashian
Kim Kardashian, with over 212 million followers, leverages her social media presence to promote her makeup line KKW and other brands. She earns near $858,000 per post for brand endorsements.

Ariana Grande - @arianagrande
With more than 228 million followers, Ariana Grande is among Instagram’s top stars. She promotes brands like Ulta Beauty and earns around $853,000 per sponsored post, while also supporting her pet adoption initiative, "Orange Twins Rescue."

Selena Gomez - @selenagomez
Pop singer and actress Selena Gomez, with 219 million followers, averages about $848,000 per endorsement. She promotes fashion, beauty, and lifestyle brands through her Instagram platform.

Beyoncé - @beyonce
The global music icon Beyoncé has approximately 17 million followers. Despite her smaller follower count, her endorsement earnings reach around $770,000 per post, promoting fashion and beauty brands.

Justin Bieber - @justinbieber
Canadian singer Justin Bieber has 168 million followers. His widespread popularity allows him to earn up to $747,000 per sponsored post, endorsing various brands worldwide.

Taylor Swift - @taylorswift
With 152 million followers, Taylor Swift earns about $722,000 per endorsement. She promotes brands like music streaming platforms while maintaining her highly successful music career.

Neymar Jr. - @neymarjr
Brazilian football star Neymar Jr., with over 148 million followers, endorses brands like Nike and PUMA. His per-post earnings are approximately $704,000, based on his endorsement deals.